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New Zealand‘s marine industry received a significant boost with superyacht visitors injecting $212 million into the economy during the 2023/4 season. A report commissioned by NZ Marine and conducted by Market Economics Limited underlined the crucial role superyachts play in supporting New Zealand‘s marine and tourism sectors.
The report showcased the positive impact of superyacht expenditure, with 56 superyachts spending an average of $3.8 million each on various services in New Zealand. The majority of this spending went directly to the marine industry for maintenance, refit, and berthage, while the remaining amount contributed to living expenses and tourism activities, benefiting the broader economy.
To further capitalize on this momentum, NZ Marine launched its 2025/6 guidebook, Destination and cruising New Zealand, in Barcelona. The guidebook aims to attract more superyachts to New Zealand, positioning the country as a premier destination for marine services and high-end tourism.
With ongoing efforts to promote New Zealand as a cruising and service destination globally, the marine industry is poised for growth, particularly in the superyacht charter market. The country’s investment in superyacht facilities in Northland, Auckland, and the Bay of Plenty has expanded its capacity to accommodate more superyachts for refit, maintenance, and berthage.
New Zealand‘s appeal extends beyond its marine industry, offering superyacht visitors the opportunity to explore the country’s stunning coastline. The release of Destination and cruising New Zealand guide aims to further showcase these attractions and attract more lucrative visitors to New Zealand shores.
With world-class marine services, zero-rated GST on refit services, and top-notch marinas and shipyards, New Zealand is positioned as a desirable destination for superyachts. The country’s ongoing collaboration with other South Pacific nations aims to promote the region as a whole to superyachts, highlighting the beautiful cruising grounds and professional services available.
Overall, the latest report emphasizes the importance of the marine maintenance and refit sector in sustaining high-value jobs and apprenticeships across New Zealand. With continued innovation and training, the marine industry is poised for further growth, supported by New Zealand‘s design and build capability for new superyachts.
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Emily Carter, a seasoned sailor and marine journalist from Vancouver, has a deep-seated passion for the ocean that has shaped her career. With a degree in Marine Journalism from the University of British Columbia, Emily has become known for her captivating and detailed storytelling. Her work vividly portrays the excitement of sailing and the distinct maritime culture of Canada, earning her a respected place in the sailing community. When not writing, Emily enjoys navigating the rugged coastlines of British Columbia and participating in local regattas, always eager to embark on her next maritime adventure.
